ID Sculpture manufactures and sells custom and stock play structures, climbing walls and interactive environments for projects across the United States and around the world. Obsessed with play-based learning, the talented IDS team of designers and fabricators use their personal outdoor experiences to create nature inspired play structures that are authentic down to the smallest detail.
Services:
Re-Branding, Marketing, Creative Services
Project:
IDS contracted Blaze to develop and execute a strategic re-branding and marketing campaign to raise their industry profile and increase product sales in new and existing markets.
Blaze conducted market and competition research to inform a comprehensive Annual Marketing Plan to drive growth. Updated branding included a new IDS logo, tagline, color palette and brand usage guidelines. Creative services also included photography and drone video to support print and digital marketing materials.
Impact:
ID Sculpture made a splash as a first-time exhibitor at two national industry expos and is experiencing significant sales growth.
https://www.youtube.com/watch?v=q8rtfgamduI&feature=youtu.be
Creative Team: Keitha Kostyk, Design | Xavier Fane Photography | Elevate the Media, Video / Drone Video